Our Team

The BroadBranch team is a dynamic group of problem solvers with a wide range of industry and business expertise. While diverse in thought, background, and life experiences, we share a passion for our work and a drive to generate value for everyone we support. To us, nothing less is acceptable.

Courtney Matson

Managing Partner

Experienced team leader delivering high-performance outcomes for organizations engaged in healthcare, technology, and international security work. Deep overseas experience in China and Francophone Africa. Extensive work in Southeast Asia, West and Southern Africa, Latin America, and Europe. BA, Middlebury College. MA, University of Bradford (England). Rotary International Peace Fellow (2011-2012).

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John Hedden

Partner & Co-Founder

Leader, mentor, and strategist. Over 39 years of experience in corporate development, risk management, compliance and auditing across North America, Asia, and Europe. Held positions at Capital One, AT&T, PolyOne, and BP. Jazz enthusiast and supporter of mental health initiatives. BA, Middlebury College. MBA, University of Chicago.

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Greg Thompson

Partner

Greg Thompson joined as a Partner at BroadBranch Advisors in September 2019. Greg has ten years of experience working with customers providing products and services in the life science, healthcare and diagnostic spaces. Prior to that Greg worked in the pharmaceutical industry developing and supporting clinical trials and in bioprocess development.

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Will Buchanan

Principal

Experience leading core business expansion, competitor analysis, and acquisition engagements for healthcare, life science, industrial, and cybersecurity clients. Former teacher, coach, and education entrepreneur.  Avid traveler, skier and grill master.  BA, Trinity College.  MBA, UVA Darden School of Business.

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John Hambleton

Principal

Strategy and finance professional, delivering strategy and market analyses across a range of sectors. Previous experience providing public and private sector clients with support on a variety of needs, including due diligence, strategic budgeting, revenue forecasting, and business operations strategy. Skier, biker, and aspiring cook. BA in Economics, Hamilton College.

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Martha Searby

Director of People & Culture

Informed by data and analysis, inspired by the power of human connection and communication to expand understanding and solve problems. Experience in consulting, brand management, and communications, across a range of sectors and organizations. BA, Northwestern University. MBA, The Anderson School of UCLA. Tries to create calm among the chaos; loves a sunny day.

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Frank Criscione

Manager

Innovator, strategist, and cultivator of data-driven solutions. Extensive experience in life science research and development, healthcare diagnostics and therapeutics, and market research. Avid traveler, culinarian, and technophile. BS in Microbiology, Penn State University. PhD in Biochemistry, Virginia Tech.

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Tatiana Rengifo-Rivera

Senior Associate

Energetic, data-oriented and personable problem-solver dedicated to helping clients achieve their goals. Prior experience in analytical chemistry, e-commerce entrepreneurship and tutoring. Triathlon enthusiast, traveler, history geek and Catan master. BA in Chemistry, Pre-Engineering and Environmental Science, Middlebury College.

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Julian Fietzek

Senior Associate

Analytical and curious professional with a passion for understanding and solving complex problems. Experience in account management, cloud computing, customer success, and product adoption. Fluent in German and French with in-depth knowledge of the American and European business environments. Aviation enthusiast, traveler, and aspiring runner. MA in International Management and French, Heriot-Watt University, Edinburgh and MBA from Grand Valley State University, Michigan.

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Philip Hedden

Senior Associate

Rigorous analyst with a passion for the detective work that is core to effective strategic consulting. Experience delivering companies go-to-market strategies and plans for brand management, particularly in the health technology sector. Enthusiastic and somewhat talented chef, enthusiastic and decidedly untalented chess player.

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Lena Li

Senior Associate

Investigates strategic questions through data analysis and empathy to arrive at the most compelling answers. Experienced in voice-of-customer studies, market evaluation assessments, and M&A due diligence projects in the life science, cybersecurity, and infrastructure spaces. MA in European Literature, Humboldt University of Berlin. BA in Government and German Studies, Cornell University. Aspiring polyglot who practices verb conjugations in her head during long walks through the woods.

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Mia Ratino

Senior Associate

Thoughtful and detail-oriented analyst dedicated to thoroughly investigating strategic challenges and delivering impactful results. Proponent of concise, purposeful communication. Experience in marketing and communications in the nonprofit sector, specifically in brand building and social media marketing. Dog lover, generous baker and novice, but enthusiastic, hiker. BA in Geosciences, Hamilton College.

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Caroline Caraballo

Associate

Detail oriented quick learner with a penchant for interdisciplinary work and analytical rigor. Experience with go-to-market strategy development, voice-of-customer studies, and due diligence research across a broad array of industries. Prior experience in healthcare operations, with a focus on process improvement initiatives. Traveler, squash player, and amateur chef. BA in Philosophy, Politics, and Economics, University of Pennsylvania.

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Charlotte Houghton

Associate

Analyst with a comprehensive, evidence-based approach to solving multi-faceted challenges. Experience with due diligence research and analysis, go-to-market strategy, and competitor analysis in the life sciences, healthcare, and cybersecurity markets. Prior experience in economic and education policy research and analysis, specifically for a think tank and Virginia state agencies. Avid concertgoer, fitness enthusiast, and playlist curator with a particular affinity for Italian food. BA in Public Policy and Leadership, University of Virginia.

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Kirtana Sendyl

Associate

Enthusiastic learner with a passion for problem solving and adopting holistic approaches to advising business problems. Experience doing voice-of-customer and competitor analysis across a range of industries including cybersecurity, healthcare, and utilities. Keen interest in improving diversity, equity, and inclusion initiatives in the consulting space. Enjoys listening to foreign policy podcasts, traveling, and learning about new cultures. BA in Economics and Political Science, Scripps College.

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Daniel Griffin

Associate

Evidence-driven decision maker committed to providing clear and concise solutions. Prior experience in the healthcare sector. Avid Boston sports fan, self-proclaimed foodie, and dog lover. BBA in International Business and Management, Minor in Mandarin, Georgetown University.

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Jordan Cynewski

Associate

Dedicated analyst with a mind for strategy and a lifelong love of learning. Experience in both federal government and the private sector with a focus on public policy research, global political economy, and humanitarian and social initiatives. Amateur musician, dabbler of many languages, and animal lover. AB in Government and Russian, Georgetown University. MSc in International Relations, University of Edinburgh.

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Sam Orazem

Associate

Outgoing team member who enjoys the challenge of breaking down complex problems into their constituent parts to deliver unique strategic insights. Advocate for analyzing business situations using both a micro and macro lens. Previous experience in primary research, quantitative research, data-modeling, live events, and journalism. Aspiring home-chef dabbling in a variety of cuisines, runner, hiker, community volunteer, and proven source of good podcast recommendations. B.A. in Political Science, UCLA.

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Patrick O’Hara

Associate

A dedicated team player who never shies away from a challenge. A relentless analyst with a budding passion for
solving overarching business problems.  Previous experience in healthcare law and consulting. A novice chef,
passionate golfer, traveler, and lifelong New York sports fan. BA in Economics, Minor in Finance, College of William
and Mary. MS in Global Commerce, University of Virginia.

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Kaitlin Cleary

Associate

Observant and dedicated analyst with a drive to study and enhance aspects of economic efficiency and equity
spanning diverse industries. Previous experience grounded in economic-side research of a wide variety of antitrust
claims, including price and wage-fixing, and intellectual property infringement. BA in Economics and American
Studies, University of Virginia. Aspiring karaoke singer, Pilates novice, and avid Formula 1 fan.

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Tanya Yoon

Director of Operations

Strategic and committed decision maker with a passion for maximizing efficiency and productivity. Background in healthcare, management, and communication. Currently focused on team management, business development, recruiting and hiring, and strategy consulting. Bouldering fan, sunset lover, sleep enthusiast. BA in Biology, University of Virginia.

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Emma Harrington

Operations Associate

Dedicated problem-solver with a passion for strategy, logistics, and operations. Currently focused on strategic budgeting, platform management, and team development. Previous experience in Fund Accounting and Financial Services. Loves long walks and spending time outdoors. BS in Marketing and Supply Chain Management, minor in Economics, Indiana University.

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Mark Adamczyk

Senior Advisor

Thought leader in global growth strategies, international M&A, and post-merger integration. Senior executive/corporate officer roles at United Technologies, Armstrong World Industries, and Digitas. Restructuring experience with Bain Capital. Recognized developer of talent, and McKinsey & Company engagement leader. Consultant to non-profits in conservation and education. BSEE Kettering University (first in class). MBA, Harvard Business School (GM Fellow; Tau Beta Pi Spencer Fellow).

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Matt Polak

Co-Founder

Delivers intelligence and advisory services to industry, private equity, and hedge fund clients. Expertise in cyber security, risk management, M&A, and international intelligence. Published author. Avid golfer and fisherman. BA, James Madison University. MBA, UCLA Anderson School of Management and Universidad Adolfo Ibáñez Escuela de Negocios.

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Donna Wilkerson

Administrative Officer

Internal control and compliance expert, supporting a range of domestic and global industries. President, Wilkerson and Associates. Former Director of Internal Audit, ICMA-RC, and Audit Manager, Deloitte & Touche. Certified Public Accountant, Internal Auditor, and Fraud Examiner. Cook, baker, and sometimes marathoner. BA, University of Notre Dame.