Martha joined BroadBranch Advisors in 2020 and currently serves as a Principal and Head of People & Culture. Her prior experience includes a variety of roles with multinational organizations such as Nestlé and Andersen Consulting (now Accenture), small nonprofits, and independent consulting engagements — a journey in which she developed a broad view of the employee experience and an understanding of the importance of investing in team members and embracing a people-first mentality. 

When engaged in client projects, Martha draws on her diverse professional background and her ability to both connect with others and connect the dots to make meaning out of information and generate strategic insights. She has partnered with the BroadBranch team to tackle strategic challenges including development of adjacent market strategies, validation and refinement of new product concepts, competitor analyses, and commercial due diligence. Martha holds a BA from Northwestern University and an MBA from the UCLA Anderson School of Management. She thrives on sunshine, yoga, and fresh air.